01  SErvices

Strategic marketing & communications consulting, scoped to the work.

I work with healthcare organizations, nonprofits, associations, and mission-driven teams that need senior marketing thinking without unnecessary complexity. The engagements below are focused and practical — designed to help a team make better decisions, improve performance, and communicate more clearly. Most relationships begin with the first step and grow from there.

Nicole bender sankowski fractional marketing director

Nicole clarifies complex messages makes a plan the whole team gets Reaches the right audience with the right message Turns your expertise into content people need

02  increase your engagement

Four ways to begin — from a focused audit
to senior hands on the work.

01

Website & Messaging Audit and Refresh

For organizations that know their website or message isn’t working as well as it should — but want a clear, outside read on why. I review the site, the homepage message, the SEO and content opportunities, the user experience, and the audience clarity, and return a prioritized plan you can act on with or without me. Often includes a short recorded walkthrough so the whole team can hear the reasoning.

Best for

Teams who sense their site or message isn’t working but can’t name why.

You leave withA clear diagnosis and a prioritized action plan. The natural, low-risk first step.

02

Marketing Strategy Sprint

For teams that need a clear plan before a launch, campaign, website update, conference, or fundraising push. A focused engagement — discovery, an audience and channel review, message recommendations, a campaign structure, a priority roadmap, and a plan for measurement — that leaves you with a direction the whole team understands.

Best for

Teams facing a launch, campaign, conference, or fundraising push.

You leave withA focused plan: priorities, audiences, channels, message, and how success will be measured.

03

Interim Marketing Leadership

For organizations that need senior marketing support through a transition, a hiring gap, a launch, or a demanding season. Strategic guidance, campaign oversight, vendor coordination, content and communications review, executive updates, and steady support for the team — senior hands on the work while it matters most.

Best for

Organizations in transition, a hiring gap, or a high-volume stretch.

You leave withSenior hands on the wheel — strategy, oversight, and steadiness while it matters most.

04

Content & Communications Strategy

For organizations with webinars, reports, research, or complex subject matter that should be reaching more people. Content audits, editorial and email strategy, newsletter strategy, repurposing frameworks, campaign messaging, and executive communications — an editorial system that turns valuable material into content people can actually find and use.

Best for

Organizations rich in expertise but short on clear, findable content.

You leave withAn editorial system that turns complex material into content people can use.

03  Two more customized services

When you need more.

For organizations hiring

Help hiring your next marketing manager or director

For smaller organizations without a marketing expert on staff to evaluate candidates, I bring a senior eye to the hire — helping you define the role, understand what skills actually matter, and vet candidates’ real capabilities before you commit. So you hire with confidence instead of guessing.

Custom tools built for you

Custom WordPress plugins and Apps

When off-the-shelf tools don’t fit, I design custom WordPress plugins and web applications built around how your organization actually works — solving the specific problem in front of you rather than forcing your team to adapt to someone else’s software.

let's talk

Let's turn complicated marketing into clear, measurable results.

Drop me a Message

let's talk

Let's turn complicated marketing into clear, measurable results.

Want to discuss my work or a challenge you’re facing?  Leave your details and I’ll get back to you